Fashion shows aren't just models strutting down the runway in beautiful garments.
They are actual shows that have a story, they are thought out.
Most fashion shows don't last longer than 15 mins (depending on how many garments they showcase).
You see an eye catching dress go down the catwalk, and you wonder
what does that feel like? Does it stretch? I want to see it upclose!
Most of us don't get that experience until its in the stores.
A new form of "Fashion Shows" is on the rise
Fashion Presentations!
Where models stand in as mannequins and just wear the garments!
Guests can see the clothes up close and personal!
Rachel Roy did a Presentation outside of Lincoln Center
what more can you ask for beautiful clothes and beautiful weather!
Tory Burch also did a presentation at New York Fashion Week last September!
Instead of walking on the runway, the models stood to show off the garments!
Having a Presentation rather than a show allows the guests to really see each piece
from detail to stitch!
Fashion's show are iconic either way, maybe a new format to a show
could be to have a catwalk, then afterwards
let them stand on the runway!
You get the best of both worlds seeing how the clothes
move and see how they stand!
-xoxo
A